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The Most Effective Way to Communicate a Strategy Is Through Storytelling
I'm curious to get another dimension of story that I wonder your thoughts on which is, once you have a strategy you have to propagate it in an organization. And sometimes I think the most effective way to do that is not putting it on posters or little note cards people have. Do you have experience on that or thoughts on how once we have the strategy. And then you've communicated and you story to actually motivate people to align to that strategy.