103. Connecting Product to Value with Better Storytelling w/Jonathan Friedman
Presales Podcast by Presales Collective
00:00
The Timelessness of Storytelling in Sales
This chapter explores the enduring themes of love and hate in storytelling and their relevance in sales strategies. It highlights the importance of presenting products in an appealing way, akin to staging a house, to capture buyer interest in a fast-paced market.
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