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Why NPS is one of the most important metrics we track as a PE firm

Private Equity Funcast

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How to Track Your NPS Score Before Investing in a Company

NPS is a simple system and metric to track your customer feedback, get measure loyalty for us to measure across the portfolio companies. We are asking for it at a board meeting level on a quarterly basis, and we want to track the progress over time. I think it has become an institutional standard, not even just private equity, for venture capital, for all sorts of investing entities and even public companies. So yeah, it makes a lot of sense that you would have that consistency throughout the life cycle with your companies.

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