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Anne-Lise Kjaer "Building a bridge to the future - don't apply old thinking to new problems"

The New Abnormal

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The Age of Svalane Capitalism

The four p model of people, planet, profit and purpose has stood the test of time. John Elkington had come out with the er in a trep model of people,. planet, profit. I sowt we need another p in there - that has to be purposeand the principles are very simple. And i think it's about trying to use a good amount of common sense during this crisis. We don't really try to suffer easily fools as long as we have an open mind.

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