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How to Consciously Collaborate in a Cocreation Mindset
Culture change absolutely has to be leader led. You're not going to get anywhere if you don't get the co operation of the work force nd of the employee base. And i's such an important one for getting culture right. The same is true for co creation. Was all talked about in that particular chapter around a co creation mind said, so i'm a big believer in using hakathons or focus groups or other techniques to get the work force involved in building what you're trying to build. So we talk about some of those techniques in the consciously collaborate a aspect.