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28min chapter
Creating, Acquiring, and Scaling Brands - Arash Azarbarzin - CEO of Highgate
Masters of Moments
The Evolving Hotel Landscape
This chapter explores the dynamics of the hotel industry, focusing on the rivalry between independent and branded hotels. It highlights the significance of customer loyalty, the rise of soft brands, and the role of local integration in creating unique hospitality experiences. The conversation also emphasizes strategies in food and beverage management, collaboration in hotel operations, and the pursuit of sustainability within the sector.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode