11min chapter

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#188: Richard van der Blom – How the man behind the LinkedIn Algorithm Report uses LinkedIn.

Creator Science

CHAPTER

Unveiling the Research and Strategies Behind LinkedIn Content Creation

The chapter explores the intricate research and development process involved in producing valuable educational content, revealing the time and financial investments required. It discusses the utilization of a tool for streamlined data analysis and the introduction of sponsors to offset production costs. Insights from a LinkedIn report on active creators and algorithmic strategies are shared, emphasizing the shift towards focusing on conversions rather than vanity metrics for content success.

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