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Inside Apple's grand ambitions for India

Inside Forbes India

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The Challenges Apple Faced in India

Nadeh Gaffa: I'm not sure when was the last time we had an Apple CEO come to India with such fanfare? Yes. In terms of manufacturing, they had, you know, we did not have this PLI scheme in place. And apart from that, the largest challenge for them is the price point because in US, you get these products for half the price in India. It's double. So yeah, I think with hopefully with manufacturing boosting up here, the prices should go down. Let's see.

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