Saastr 001: How We Achieved $3m in Sales without $1 on Marketing with Tiago Paiva, Founder @ TalkDesk
The Official SaaStr Podcast: SaaS | Founders | Investors
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Selling to SMBs - What's the Difference?
When you're selling SMB and even mid-markets, you can do pretty much everything over the phone. When you are going to bigger corporations, usually you have three, four, five people that are involved in the decision. And for that, you actually need to create a relationship with all of them. Do you find the regulation and red tape frustrating when entering the mass enterprise scale? No, no, you just need to deal with it. I think it's very, even though everyone says sales is changing, sales is still pretty much the same than it was before.
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