4min chapter

The Times Tech Podcast cover image

Second Life's Philip Rosedale: "Metaverse millionaires"

The Times Tech Podcast

CHAPTER

What's the Biggest Threat to Facebook?

The most important conversation to be had about what facebook is trying to do is the tremendous danger of its being an ad based, surveillance based, behavior targeting business. In a metavers environment where you're walking around fully, you know, embedded in three d, but you don't know where the ads are. Think how good a is are going to get at modifying the room you're in to sell you something in a way tat you don't notice. That's the first reason. The second thing, i don't knaw whit, whether this is even more serious, but it's equally dreadful.

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