Navigating Competitive Multifamily Markets with Strategic Differentiation

Jason Baik is a Managing Principal at Compounding Capital Group, a real estate investment firm that stabilizes value-add multifamily properties in Cincinnati, OH, and surrounding areas. A former corporate data scientist, in addition to being a general partner on 550+ multifamily units, he also teaches aspiring investors how to underwrite properly with the right pieces of data.

In this episode, Jason discusses leveling up from residential to multifamily investing, the challenges of networking as an introvert, and how to avoid analysis paralysis to become “deadly efficient” at underwriting.

• Managing Principal at Compounding Capital Group
• Portfolio: 
• 550+ multifamily units
• Based in: Cincinnati, OH
• Say hi to him at: 
• theunderwritinglab.com
• compoundingcapitalgroup.com
• LinkedIn
• Best Ever Book: The Unfair Advantage, by Ash Ali and Hasan Kubba
• Greatest Lesson: Focus on a niche skillset. You have to provide some sort of concrete value in order to get started.

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