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How To Use Books To Promote Yourself & Your Business With Adam Witty
Dan Kennedy's Magnetic Marketing Podcast
Why You Shouldn't Do a Book
Dan Rather: Writing and publishing a book is now a prerequisite for anyone that is even thinking about running for president. He says it's much wiser to use your book to attract one prospect that you turn into a $50,000 client than go out and sell 50,000 copies of your book. Turner: Lead generation far and away is probably the most popular reason that a business owner, entrepreneur, professional shouldn't do a book.
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