Experiencing Data w/ Brian T. O’Neill  (UX for AI Data Products, SAAS Analytics, Data Product Management) cover image

100 - Why Your Data, AI, Product & Business Strategies Must Work Together (and Digital Transformation is The Wrong Framing) with Vin Vashishta

Experiencing Data w/ Brian T. O’Neill (UX for AI Data Products, SAAS Analytics, Data Product Management)

CHAPTER

The Importance of Human Centered Design and User Experience

If people don't trust or they can't use your machine learning and analytics solutions, they're not going to produce business value period. That's precisely why human centered design and user experience matter. Do you have a successful enterprise data product in the market that's doing okay, but you feel like the design could be easier to use? Your sales demos could convert more quickly, or it takes too many clicks to turn insights into decisions. I invite you to visit designing for analytics.com to see how I work one on one with teams and leaders like you.

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