AI and the Future of Marketing

We're using an AI company that uses some AI related things to kind of trim our list down. So basically they've built a whole algorithm to determine which sellers are the most likely to sell. But I view it in a different way in that we can send twice as much mail and then have twice as, you know, had twice as many leads,. Twice as many deals, twice as,you know, profit. We don't know how far this is going to take us because everything that it's going to be able to eventually do, we can't even imagine it doing right now.

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