S4 E2: Facebook Ads/Prime Energy Drink’s Brilliance/Honest Co.’s Insanity
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How to Set a Cost Cap for Your Ad Campaign
We do some cost cap. I found that for the most part, very similar to you, it doesn't really like perform that well. So actually we couldn't even get this for a new brand. We couldn't get a SC to work for the longest time either. And I believe it's because ASC runs off of the training of the pixel. The less trade your pixel is the worse it's going to do.
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