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Podnews Weekly Review
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Shift Towards Video Podcasts on Spotify and Engagement Strategies for Creators
The chapter explores the shift towards video podcasts on Spotify, focusing on higher engagement rates compared to audio-only podcasts. It discusses strategies to attract more creators, such as leveraging Spotify's features and emphasizing benefits like increased engagement with video content. The chapter also touches on Spotify's potential move into video advertising and highlights trends in podcast creation and consumption.
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