Trad Wives: The influencers selling 1950s house-wife life
The Story
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The Rise of Tradwives and Postpartum Pageantry
This chapter delves into the trend of Trad Wives, women embracing traditional gender roles and portraying picture-perfect lives on social media. It focuses on influencer Hannah Neelman and a friend's experience in a postpartum beauty pageant, shedding light on the pressure to maintain a put-together image despite the challenges of motherhood. The narrative explores the debate between empowerment and unrealistic ideals for women, contrasting the tradwife movement with the 'girl boss' era of feminism.
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