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TinySeed Tales 6 | The No Credit Card Trial

Startups For the Rest of Us

CHAPTER

Navigating Growth Metrics and Sustainable Business Models

This chapter emphasizes the crucial role of monitoring key performance metrics like trial counts, MRR, and churn in a startup's growth journey. It explores the psychological aspects of interpreting these metrics and introduces the concept of 'escape velocity' for achieving sustainable and exponential scaling in subscription-based businesses.

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