Building a Photography Franchise Business
James Sinclair's Business Broadcast
00:00
How to Be an Expert in Your Field
Real estate is a business that offers digital content to its clients. Can you make documentary style videos if they want to pay for it with a presenter showing them around the house? It's worth sometimes just doing things when you've got high transactional value, long lifetime value and higher order value. So in our ice cream business, if we're bringing out new product to our top clients, we'll give them some stuff for free.
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