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20 Ways to Promote Your Book During the Holiday Season  

Novel Marketing

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How to Create a Gift Guide for Your Book

The next strategy is to share book themed recipes. The other benefit of creating a gift guide is that it can be great for getting your book to rank in search engines. Share those recipes on your blog and in your email newsletter. There are ways you can share recipes for nonfiction too. In most places you need a special license to sell alcohol online across state borders.

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