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134 - Marketing in a Downturn: How to Stay Ahead of the Competition, With Robin Daniels

The Marketing Millennials

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Navigating Marketing in a Downturn: The Importance of Clarity, Measurable Outcomes, and Content Creation

The speaker explains how to navigate marketing in a downturn, emphasizing the need for clarity, alignment, and a shift away from random acts of marketing. They discuss the importance of measurable outcomes, digital marketing, and content creation as key investment areas.

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