89 - How to Run Audio Ads in Under 5 Minutes With Jeromy Sonne, Decibel.
The Marketing Millennials
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Is There a Marketing Hill You Would Die On?
A marketing hill i will die on is that you should never be over indexed into one channel. I think everybody should have a test budget and be testing all the time. Because it's like investing. You need a portfolio. You need to test om those channels. And so channel diversification, as a default, at least having two or three channels, i'll die on that hill.
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