Build a Solution in Search of a Problem

The first step is finding the intersection of your personal Venn diagram. Figure out the intersection of a problem you've got unique insight into and whatever you're excited about. I call this problem hunting and it's a mindset. You need to search for painful, urgent, frequent, expensive problems. Then learn about the customer that has them and then solve it for that customer. It'll be way easier to solve problems you already have a deep understanding in. This might be my opportunity to test it out.