Engineering Behavior Change: The Power of Temptation Bundling

What can you learn from the science of behavior change that can help you make the changes you want to see in your life? Katy Milkman, PhD, a professor at the Wharton School of the University of Pennsylvania and author of the book How to Change: The Science of Getting From Where You are to Where You Want to Be, discusses the importance of accurately identifying the behavioral roadblocks standing in your way, how specific strategies such as “temptation bundling” and creating fresh starts can help you achieve your goals, how to turn laziness to your advantage by setting the right defaults, and more.

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