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Amazon’s ‘Buy for Me’ and Smart CTV Ads Could Drive Growth — If Tariffs Don’t Get in the Way | Behind the Numbers

Behind the Numbers: an EMARKETER Podcast

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Intro

This chapter delves into Amazon's 'Buy for Me' feature and its potential effects on growth alongside the ramifications of current tariffs. The discussion also covers innovative advertising formats for CTV and historical references, all infused with engaging dialogue on digital marketing and retail trends.

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