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Netflix vs Blockbuster - Interview with Rich Greenfield | 8

Business Wars

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The Takeaway From Netflik's Business Wars

e says netflik's success is down to their obsession with the consumer. The company made sure they stayed true to the consumer and made the consumer the centre of attention. They put the consumer centre of everything they did, even though content at first wasn't the best. And so focusing on the consumer, rather than focusing on the business model, i think, is what has been their single greatest driver of their success.

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