The Evolution of Newsletters in the Creator Economy

In this episode of The Creator Spotlight Podcast, Francis speaks with Melanie Ehrenkranz, the creator of the Laid Off newsletter and Discord community. They discuss the origins of Laid Off, building a community where people feel supported and engaged, and the concept of the laid off to creator/entrepreneur pipeline.

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Follow Melanie

• Laid Off Newsletter
• LinkedIn

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References

• Melanie's Laid Off survey
• Never Post podcast episode with Melanie
• Interview with The Sidebar
• Interview with The New York Times

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00:00 Introducing Melanie

01:44 How 'Laid Off' began

06:32 Building an engaged, valuable community

10:12 Trend reports and insights from the laid off experience

13:20 Monetization that gives back to the community

22:47 LinkedIn culture and the need for personal brand

30:36 Potential future services for Laid Off

35:48 Permeable definitions of the creator

39:56 The creativity of the newsletter format

42:28 The laid off to creator pipeline

49:01 How to gain your first 10K subscribers

51:26 One year of Laid Off