131: Indistractable with Nir Eyal
Pivot with Jenny Blake
00:00
The Science of Addiction
The inner voice in your head is trying to protect you from something it thinks is legitimate, but it doesn't work. It creates another open loop that we've been distract ourselves. The more I delve into the science of even hardcore addictions, we see a very similar cycle. What we learned from smoking actually applies to distraction,. Whether it's giving into a chocolate cake, you know, you don't want to eat. Do we have tools to help diffuse this cycle?
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