RV E19 - MUST LISTEN: Revenue R&D vs. Demand Gen | Dominate Your Market Podcast w/Michael Pedersen
GTM Live
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LinkedIn Is the B2B Infrastructure That Runs Business Development
LinkedIn is the B2B infrastructure that runs business development today. People know that you're there, they're aware of you. Maybe they don't have the trigger or the need to engage with you right now. But if you do the work right, when they realize that they have a business problem that they already know that you can solve because you've educated them along the way, they'll go straight to you. They're going to DM you. And they're going to say, it's time for us to start thinking about working together.
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