The One Piece of Tactic Advice I Would Give to a New CMO

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The most important thing that I did early in my career was I knew that I didn't know. Surround yourself with people who have been there before and get them to help you in one area be deeply accountable as a mentee to that person. And even as an early marketer, I was able to connect with some of the best CMOs in the business who became advisors, friends, and I could text them.

Mark Jung is the brand storyteller and growth marketer who firmly believes B2B marketing doesn’t have to be boring.

He and Daniel dive into conversation about why you shouldn’t replicate the standard marketing playbook, how to find inspiration from outside your field, and the 3 things you need to stand out in B2B marketing right now.

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