The hard problem of breakfast. How does it emerge from bacon and eggs? Lengt: We simply have no convincing theory to explain how such desperate, seemingly iert components give rise to the phenomenon we subjectively experience as breakfast. The failure of science to find coherent answers has led some scholars to theorize that breakfast may not exist at all. Our brains falsely attribute the quality of breakfast to these items, perhaps encouraging us to eat them and thereby nourish ourselves says evolutionary psychologist danica saunders.