Is There a Weapon in Public Relations?

Kenneth Stanley’s concept of “Novelty Search” characterizes how major breakthroughs happen by articulating that individuals that discover and build totally new things cannot plan where they are going, they instead need to follow what they find interesting.  During Kenneth Stanley’s interview with Vance Crowe, they discuss how novelty search is similar to the concept of the Daemon as discussed by philosophers such as Nietzche, Goethe, and Carl Jung.

Kenneth Stanley and Vance Crowe discuss how a small talk is a form of Novelty Search, and how watching their young children grow is a similar experience.  

To purchase Ken Stanely’s Book: The Myth of the Objecting: Why Greatness Cannot be Planned https://amzn.to/2SHMrXY

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