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#345: Storytelling and the 5-Step Perpetual Innovation Process

Business of Story

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Introduction

Carlo johnson and i have been running in the same circles for almost a decade, but we've never really had a chance to sit down and get acquainted until this particular episode. The trigger for our conversation is carlo's new book, rethink innovation, how the world's most prolific innovators come up with great ideas that deliver extraordinary outcomes. Do you feel like one of those innovators, a creator, someone that can really do outstanding out there?

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