bigfish: How Challenger brands can survive the “Doom Loop” to become a loved household brand - Perry Haydn Taylor
HUNGRY.
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How to Overcome the Obstacle of Early Adopters
I've topped out at 10 million or whatever it is the size of the business. You have to alienate some of your loyalists and let them go because those people will always be interested in you. The bigger audiences are generally influenced by those smaller audiences as they allow those people to do all of the what I call the second maps so played yeah no I don't want to ask you all fantasy AI again.""It's a really difficult business for example it's back to you know someone who says like I got it to a certain point but how do I get over this?" "You're going to have to accept that you started a business being a certain type of person probablyYeah
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