How to Position Yourself in a Competitive Market, Like Coca Cola or Coke?

There are three styles of positioning you would have, like te goandish. You're either going into a market where people understand the market, and i'm going to take on the leader head on. That's ok style, but you got to have money, and you got to be prepared to go fast. The third type is where you say, you know what? What we're doing is so amazing,. It's so wild. It's so out there. And then we show them the mini of any relationship thing. Everybody gets excited. And we kind of positioned. everybody else is like, call center c r m. You need some special and we got it. Sometimes even that

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