Challenging the Myths of Nutrition Bars

We are calling up a conversation we had in 2021 with Amber Gentry, a nutritional psychologist, about abundance vs. scarcity. Why are we highlighting this now? When we look to work, leadership and investing in the next few years, it seems that a more holistic, abundance-oriented mindset is formulating quickly (Porter's Shared Values), leaving behind a mindset purely about scarcity and power asymmetries (Porter's Five Forces). This conversation has helped us internalize abundance vs. scarcity over the last few years in order to see it as a useful lens for evaluating businesses and we thought it might be helpful for you, too. Let's jump in!