4min chapter

Product Marketing Life cover image

How customer marketers contribute to product marketing | Zoey Morck, Customer Marketing Manager at Logz.io

Product Marketing Life

CHAPTER

The Impact of Chat GPT and AI Generated Content on Product Marketing

I see a lot of parallels between where customer marketing is and where product marketing was not that long ago. It's about figuring out which teams make the most sense to engage with customers at the various stages of that kind of flywheel. And I think it's going to be a challenge for less experienced teams to not use chat GPT as a crutch, like some companies are doing.

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