Sean: What I'm not seeing on this website is a lot of you saying, call me. When we don't ask for the sale, what people perceive is that we don't believe in our business enough to ask for it directly. They're looking for somebody who believes they're good enough. Our aim at the Building a Story Brand Podcast is to help you stand out in a sea of noise by getting crystal clear with your message.
As anyone who's ever bought a set of kitchen knives at 2 a.m. will tell you, infomercials are selling machines. And in this podcast, you'll discover exactly how and why they work so well. Donald Miller talks with infomercial producer Jonathan Davis to uncover the secrets of getting people to take action and respond. Apply these proven strategies to your own marketing, and you'll get more people saying YES when you ask them to buy, inquire, or get involved.
Visit http://buildingastorybrand.com/5 to get an unedited version of the interview with Jonathan Davis, along with a video of Don's website critique.