264 - Nobody's Fool - Dan Simons and Christopher Chabris
You Are Not So Smart
Introduction
Daniel Simons and Christopher Shabri's invisible gorilla experiment is one of the first things that truly went viral on YouTube. Most people fail to recall seeing a person wearing a gorilla suit walking very obviously on screen then through the group and then off screen, which is what happens in the video. It's an example of something called inattentional blindness.
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