Onboarding - Phase One - How to Get the Most Out of Your Onboardings

During phase one, you should be collecting data on how these users are doing. We found that for all these metrics, we were beating industry benchmarks to the point that we were category leading. And if after you've done about 200 onboardings, you have great metrics, then you know that onboarding could work for your company. Well in phase two, another senior member of the team who is not a founder should take the lead. In phase three, you build a full stack growth team. Full stack here means that everyone on the growth team does a little bit of everything. I'd often leave a bottle of whiskey or a special wine or something else thoughtful and personalized.