Interactor TV - The Business Model

Wani: There was not an obvious business to be built. For about two years, people said, nobody's gongto have a business model. Wani: If top down ineractots isn't going to work, and interactive gaming at that point wasn't going to working, then what's left? Ye, what's left is the internet. And so it's likeke, a process of ilumination, this thing that nobody's taking seriously, that nobody thinks can be a businessthat breaks all the rules.