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025: UX Designers Work with Users with Ashley Karr
User Defenders – UX Design & Personal Growth
The Future of UX
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If you don't work with users, you are not practicing user experience design and you will not get the ROI. You have to work with the people for whom you are making this design. Any UX department that cuts out usability testing and user research is not practicing UX. If you take the time to work with users upfront and frequently, you save time and money.
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