Introduction

This is the nelson norman group u x podcast. I'm terese fessenden. Last week, i got a chance to interview jeff robertson, founder and human factor specialist at chaco block,. A block chain oriented u x consultancy. He's also a lecturer at the university of maryland on the topic of u x in emerging technology. So we got into the weeds of why people are going crazy about block chain. But then two days later, facebook announces that they would be rebranding to meta to better reflect their product offerings in the virtual and augmented reality space, in the meta verse. There's a lot to unpack with this