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How Do You Compete Against the Biggest Companies?

Problem Solvers

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Do You Want to Compete in the Search Space?

Niva was founded by two former Google execs who had worked on search ads. The company is now offering free private search for people in the U.S. John Defterios: "I don't think of Niva as sort of directly competing with Google" He says it's about giving an alternate take on a really interesting problem and basically betting that there are sufficient number of people that care enough to actually pay us for a service in return.

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