30 Minutes to President's Club | No-Nonsense Sales cover image

38 (Sell): Utilizing the matrix of access vs growth accounts to optimize your prospecting strategies (Jeff Bajorek, Parabola Consulting)

30 Minutes to President's Club | No-Nonsense Sales

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Optimizing Prospecting Strategies for Sales Success

This chapter outlines a two-by-two quadrant method for identifying high-potential deals while prioritizing quality over accessibility. It also covers how to navigate pricing objections and promote meaningful discussions with prospects to enhance mutual understanding.

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