The Power of Authenticity in Social Media Marketing

Almost everyone who works in finance dreams of one day showcasing their trading or investing prowess by starting their own hedge fund, but being a good trader is only one line item in a long list of skills required to be a successful hedge fund manager. Benn Eifert, Managing Partner of QVR Advisors, who himself has built his firm into one that manages $2 billion in assets, discusses the important interpersonal skills, operational considerations, and marketing duties that also fall squarely on the shoulders of the founding portfolio manager. Eifert also touches on why pod shops have been so dominant in attracting both assets and talent, his outlook for single managers and the hedge fund industry, and the growth of listed fund products using options and other derivatives.

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Apple Podcast https://bit.ly/4e7QJ1M

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YouTube https://bit.ly/3C63VXR

Follow Max Wiethe on Twitter: https://x.com/maxwiethe

Follow Benn Eifert on Twitter: https://x.com/bennpeifert