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4min chapter
Longtime Microsoft watcher Mary Jo Foley is our Copilot on this episode
GeekWire
Microsoft's New Branding Strategy for AI Initiatives
The chapter explores Microsoft's efforts to consolidate their AI products under the 'Microsoft co-pilot' brand, while highlighting the importance of differentiating between co-pilot brands for various Microsoft offerings. It also discusses the potential impact of this strategy on the company's history and concerns about the readiness of Microsoft 365 co-pilot.
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