2min chapter

Planet Money cover image

One economist's take on popular advice for saving, borrowing, and spending

Planet Money

CHAPTER

What Inspired You to Do This Research?

Yale economist James Choi is a behavioral economist, meaning he believes that people don't always act rationally when it comes to money. He says traditional economic theory paints humans as kind of these hyper rational discipline creatures or always acting in their own self interest. And sometimes when you're talking about financial advice, it breaks along those lines. Are people fundamentally rational about money or are they not?

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