How to Create an Epic Piece of Content

The idea for this kind of post and epic post is that it is an investment. So what is the transformation you are looking to see with this piece of content? And with all the things that you'll probably end up spinning off of this piece ofcontent. I'm going to break this up into at least three parts because I want to cover everything in the depth that you're going to need to be able to do a good job. Today, I'm talking about the preparation, the legwork and the research that you do when you want to create an epic piece of content.