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The Way That Something Composes Is That It Will Grow Unto Itself
The way that something compounds is that the baseline that it starts with never gets lost. And so if you look at Facebook, for example, which is a simple one, they had leverage because Zuck wasn't actually doing the stuff inside of his company. The people who are really going to be able to stay big and stay relevant will have to build the infrastructure in order to package their content across all of them. I do think that there will become more fragmented channels over time in terms of media.